Published 27 Feb 2024
S3. Ep 26. Talking with Jordan Skinner about Crafting a Construction Brand and Marketing a Construction Firm, Specifically to Attract Top Performers!
Hey, Legends! In this episode, I had a great chat with Jordan Skinner, who runs Moonshot Media, a cool company helping construction organisations build strong brands and ace their marketing game. We dove deep into how to make your company stand out, attract top talent, and create a killer recruitment strategy.
Oh, and Jordan hosts an awesome podcast called “Crushing It in Construction” where he talks to industry bigshots every week. We didn’t chat about that today, but it’s definitely worth a listen! Throughout our conversation, we shared some insider tips on branding, marketing do’s and don’ts, and how to lure the best folks to your team. Whether you’re a business owner or a leader wanting to boost your recruitment game, there’s plenty of juicy insights in this convo!
During our chat, we also discussed these interesting topics:
- Strategies for Proactive Talent Acquisition: Marketing Your Brand as an Employer
- Unlocking the Power of Your Careers Page: Insights from Employer Branding Strategies
- Crafting a Winning Employer Brand: Navigating the Roadmap to Attract Top Talent in Construction
- Unlocking the Employee Experience: Understanding Why Your Talent Is Seeking Information and How to Meet Their Expectations
- Keeping It Real: Why Authenticity Matters in Employer Branding
- Beyond Salary: Differentiating Your Employer Brand for Long-Term Success
- Crafting Your Unique Employer Brand: A Strategic Framework for Success
- Building Tomorrow’s Teams: The Long-Term Approach to Talent Acquisition in Construction
If you’re all about levelling up your construction game, get ready for an epic ride with our latest episode. We’re delving deep into the secrets of building robust brands and mastering marketing in the construction industry. Jordan’s insights are invaluable, and trust me, you won’t want to miss out on this episode. We’re uncovering the secrets to making your company shine, attracting top-notch talent, and crafting a recruitment strategy that’s second to none. So tune in, grab a coffee, and let’s embark on a journey into the world of construction branding and recruitment strategies together!
Hope you enjoy the podcast!
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Building Talks Podcast
Talking to professionals in construction, property development, architecture, and beyond.
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